Surpasses 300 Dealers, Signs on First Rep Firm, Hires First National Sales Director

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Top left to right: Tim Gill (CTO / Co-Founder, Marc Ayoub (CET & Associates), Adam
Owens (Principal CET & Associates), John Savali (CET & Associates), Jason Stencel (CET &
Associates), Greg White (CET & Associates), Chris Carboni (CET & Associates), Nader Dajani
(, Alex Capecelatro (CEO / Co-Founder Bottom left to right: Scotty Allen (, Chad Russell (

DENVER — July 31, 2019 — With 300 of the top dealers in the US signed on and trained, is becoming a powerhouse in the luxury residential market. Because of the growth, has signed on its first sales rep, CET & Associates, as well as Chad Russell as the company’s first National Sales Director. With its privacy first focus, addition of new partnerships, and release of advanced features, has seen strong expansion this year.

“For a few years now, we have seen an increasing desire from our clients to interact with their technology, especially audio and video, in the most simplistic and personal way possible. Nothing is more intuitive than voice, and nobody is approaching voice the way that Alex and his team are with I am so excited to be able to extend the possibility of voice control to our clientele and deliver beyond their expectations,” said Ben Lentz from Cyber Technology Group in Scottsdale, Arizona. has been shipping its hardware product, Josh Micro, since June of last year, and is now on its third production run. To date over 300,000 voice commands have been issued by Josh clients. The company also released the first natural language voice solution for multi-room distributed AV setups back in February, giving dealers a powerful new option to engage their clients and offer a more natural voice solution. Additionally,’s focus on user data privacy has attracted the attention of dealers in the industry, who need an alternative to the big tech companies that primarily seek profit from data collection of their voice assistants.

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CET & Associates will represent in the Rocky Mountain region, which includes Montana, Wyoming, Utah, Colorado, and New Mexico. CET & Associates will be a valuable extension of the company in the region to help facilitate business and support new dealer growth. Dealers still have direct access to as needed. has also hired Chad Russell to lead sales
for the company. Russell has a long history in the custom channel, and most recently was Western Regional Sales Manager for Atlona before becoming VP of Sales at ICE Cable Systems.

“I missed being part of the end users’ system interface, the component which really influences how they experience the technology solutions within their environments,” says Russell. “The emergence of voice control is a distinct landmark in our system advancements. Getting a peek under the hood at how Josh is integrating with partners while maintaining a promise of privacy is a class act solution. Voice is the future of our industry and to be part of an AI platform with such a commitment to dealers meant I had to sign up and go full send with an amazing team.”

“We’ve had a fantastic year so far with all of our new feature releases and dealer signups,” says CEO Alex Capecelatro, “and we are thrilled to announce our continued growth initiatives. CET & Associates brings a stellar reputation of success along with a fantastic portfolio of product synergies. Chad’s focus and understanding of UI & UX within control systems and access to content makes him a perfect fit to champion our product line as National
Sales Director. We are happy to be working with both of them.”

About is a Denver based company with offices in Colorado and California. It creates products and platforms that enable true natural interaction with technology in everyday life. Its flagship product,, uses cutting-edge proprietary technology to deliver a fun and easy-to-use home control experience. Josh Micro, the hardware, offers hands-free voice control in any room. For more information, visit or email is an artificial intelligence agent for your home. If you’re interested in learning more, visit us at

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