Partners With Thea Enterprises To Expand National Representation

Thea Enterprises selected to represent the privacy-focused voice automation platform throughout Greater NYC and New Jersey., the fast-growing AI platform for the CI channel, has partnered with sales rep firm, Thea Enterprises. A leading independent manufacturers’ representative in the custom integration industry, Thea Enterprises will now offer’s natural and privacy oriented voice control with its other top tier products. Dealers that complete the certification offered by Thea Enterprises will be provided with demo equipment along with the group’s local support and system design expertise.

“My entire career (actually my entire life) has revolved around innovative technology; because of this, I often look at products through a very critical lens. After looking closely at where is today with their products, and where they’re headed, they managed to more than pique my interest and instilled in me a confidence in their brand,” according to Thea Enterprises Residential Business Development Manager, Zach Ring. “Beyond the powerful experience they deliver on their own, the synergies they have with the other companies we represent is what really sealed the deal for us. We believe that their Natural Language Processing technology elevates experiences with dynamic, intelligent lighting solutions like Ketra, to the point that it now feels like a key experiential element is missing when Josh isn’t present.”

“As we’ve evolved and expanded our services, our team has been vigilant in collaborating with the optimal integrators,” said Alex Capecelatro, CEO. “Now that Thea Enterprises is supporting, we’ll be capable of connecting with the best home automation specialists in the NYC and New Jersey area. The Thea Enterprises team shares our passion for breakthrough technological solutions and outstanding user experiences, making this partnership an exceptional match.” stands out from other mainstream assistants in a number of ways. Instead of memorizing trigger words, its proprietary natural language processing allows users of all technological backgrounds to easily give commands.’s advanced features, such as compound commands, flexible nicknames for rooms and devices, and contextual awareness, create an unrivaled smart home experience.

One of’s central tenets is that privacy is paramount, and user information should be protected. Any data collected by the system is solely used for the purpose of improving the user experience, and end-clients have full control over how much or how little data to share. Unlike other voice assistants, does not collect or disclose data for marketing purposes, and it never sells customer information to third parties.

To learn more about and to see it in action, contact Thea Enterprises for an appointment. For ongoing training opportunities, events, and other information please visit and follow the company on LinkedIn, Facebook, and Instagram.

Thea Enterprises was founded as a manufacturer’s representative sales agency in 1930. Throughout its history and continuing today, Thea Enterprises has represented top quality and internationally acclaimed manufacturers in the electrical industry.​ Today, Thea Enterprises has over 300,000 square feet of warehouse space in Clifton, NJ and offices in mid-town Manhattan, Clifton, NJ and Blue Bell, PA. The Company has expanded its range of services to include logistics, lighting controls, fixtures, and smart home technology. is an artificial intelligence agent for your home. If you’re interested in learning more, visit us at

Like us on Facebook, follow us on Twitter.